{"id":13180,"date":"2024-09-22T16:00:54","date_gmt":"2024-09-22T08:00:54","guid":{"rendered":"https:\/\/www.ztuzx.com\/?p=13180"},"modified":"2024-09-22T16:00:54","modified_gmt":"2024-09-22T08:00:54","slug":"%e8%89%be%e5%aa%92%e5%92%a8%e8%af%a2%ef%bd%9c%e8%b5%b5%e4%b8%80%e9%b8%a3%e9%9b%b6%e9%a3%9f%e5%ba%97%e6%b6%88%e8%b4%b9%e8%a1%8c%e4%b8%ba%e6%b4%9e%e5%af%9f%e5%8f%8a%e8%a1%8c%e4%b8%9a%e8%b6%8b%e5%8a%bf","status":"publish","type":"post","link":"https:\/\/www.ztuzx.com\/?p=13180","title":{"rendered":"\u827e\u5a92\u54a8\u8be2\uff5c\u8d75\u4e00\u9e23\u96f6\u98df\u5e97\u6d88\u8d39\u884c\u4e3a\u6d1e\u5bdf\u53ca\u884c\u4e1a\u8d8b\u52bf\u62a5\u544a\uff082024\uff09"},"content":{"rendered":"<p>2023\u5e74\u4e2d\u56fd\u96f6\u98df\u96c6\u5408\u5e97\u5e02\u573a\u89c4\u6a21\u4e3a809\u4ebf\u5143\uff0c\u9884\u8ba12027\u5e74\u6709\u671b\u8fbe\u52301547\u4ebf\u5143\u3002\u5176\u4e2d\uff0c\u8d75\u4e00\u9e23\u96f6\u98df\u6210\u4e3a\u9ad8\u77e5\u540d\u5ea6\u54c1\u724c\uff0c\u622a\u81f32024\u5e746\u6708\uff0c\u8d75\u4e00\u9e23\u96f6\u98df\u95e8\u5e97\u6570\u91cf\u5df2\u8d85\u8fc76000\u5bb6\u3002\u5168\u7403\u65b0\u7ecf\u6d4e\u4ea7\u4e1a\u7b2c\u4e09\u65b9\u6570\u636e\u6316\u6398\u548c\u5206\u6790\u673a\u6784iiMedia 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| \u8d75\u4e00\u9e23\u96f6\u98df\u5e97\u6d88\u8d39\u884c\u4e3a\u6d1e\u5bdf\u53ca\u884c\u4e1a\u8d8b\u52bf\u62a5\u544a\uff082024\uff09\u300b\u5b8c\u6574\u9ad8\u6e05PDF\u7248\u517139\u9875\uff0c\u53ef\u70b9\u51fb\u6587\u7ae0\u5e95\u90e8\u62a5\u544a\u4e0b\u8f7d\u6309\u94ae\u8fdb\u884c\u62a5\u544a\u4e0b\u8f7d\uff09<\/p>\n<p>The market size of China&#8217;s snack aggregator stores reached RMB 80\u30029 billion in 2023 and is projected to reach RMB 154\u30027 billion by 2027\u3002 Among them, Zhao Yiming Snack has emerged as a highly recognized brand, with over 6,000 stores as of June 2024\u3002 According to the latest &#8220;Insight into Zhao Yiming&#8217;s Snack Shop Consumer Behavior and Industry Trends Report (2024) &#8221; released by iiMedia Research, a third-party data mining and analysis institution in the global new economy industry, high-quality products (56\u3002<\/p>\n<p>6%) and a diverse range of products (49\u30022%) are the primary reasons why consumers choose Zhao Yiming Snacks\u3002 Consumers at Zhao Yiming Snacks stores exhibit diverse preferences when purchasing snacks, with cooked food specialties topping the list at a purchase rate of 64\u30029%, followed by seasoned noodle products (46\u30025%)\u3002 Additionally, consumers have pointed out issues such as a lack of well-known brand snacks in stores (60\u30028%) and overly concentrated store locations (59\u30024%) at Zhao Yiming Snacks\u3002<\/p>\n<p>Through its direct supply model and digital-intelligent warehouse and distribution system, Zhao Yiming Snacks is able to respond swiftly to market changes\u3002 However, in the face of a crowded market with numerous brands, Zhao Yiming Snacks is confronted with formidable challenges such as homogenized competition and price wars\u3002 It needs to find a differentiated positioning amidst fierce competition and strengthen its brand building efforts\u3002(\u201ciiMedia Report | Insight into Zhao Yiming&#8217;s Snack Shop Consumer Behavior and Industry 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alt='_\u6d88\u8d39\u6d1e\u5bdf\u62a5\u544a_\u65b0\u7ebf\u4eba\u7fa4\u6d88\u8d39\u6d1e\u5bdf\u62a5\u544a' \/><\/p>\n<p>\u8d75\u4e00\u9e23\u96f6\u98df\u4f01\u4e1a\u6982\u51b5\u548c\u53d1\u5c55\u5386\u7a0b<\/p>\n<p>\u8d75\u4e00\u9e23\u96f6\u98df\u662f\u5b9c\u6625\u5e02\u8d75\u4e00\u9e23\u5546\u8d38\u6709\u9650\u516c\u53f8\u65d7\u4e0b\u5e73\u4ef7\u96f6\u98df\u8fde\u9501\u54c1\u724c\uff0c\u5728\u552e\u4ea7\u54c1\u6db5\u76d6\u575a\u679c\u7092\u8d27\u3001\u719f\u98df\u7279\u4ea7\u3001\u871c\u996f\u679c\u5e72\u3001\u997c\u5e72\u7cd5\u70b9\u7b49\u516b\u4e2a\u9ad8\u9891\u54c1\u7c7b<a 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src='https:\/\/www.ztuzx.com\/wp-content\/uploads\/2024\/09\/1726992049929_12.webp' alt='\u6d88\u8d39\u6d1e\u5bdf\u62a5\u544a_\u65b0\u7ebf\u4eba\u7fa4\u6d88\u8d39\u6d1e\u5bdf\u62a5\u544a_' \/><\/p>\n<p>\u6d88\u8d39\u8005\u8d2d\u4e70\u7684\u96f6\u98df\u7c7b\u578b\u548c\u504f\u597d<\/p>\n<p>iiMedia 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